Inside Dechert’s BREXIT marketing strategy: A True Case Study about how strategic thinking paid off!
Date of event: 1-31-2017 Time of event: 12:00 noon Location of event: Dechert LLP
Cira Center
2929 Arch Street
Philadelphia, PA 19104
steps to a successful campaign? Hear the inside story of how a cross-discipline group of Dechert marketing and communication professionals worked together on one of 2016's major news stories. Our panel will discuss their recent work on Brexit – including planning and preparing for the vote to go either way. From thought leadership pieces, to webinars, live events, social media posts, website planning, Google campaigns and press hits galore – the team will discuss their strategy, output and results.
Our Dechert panelists will be:
Beth Huffman, Peggy Heffner and Alice Cervantes in Philadelphia, and Charlotte Gibbons, from London.
Don't miss this one to learn how your firm can apply this type of strategic thinking to your next announcement.
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