Upcoming Events

Philadelphia Bar Association's Bar-News Media Committee presents: Meet the Legal Blawgers: An Insider's Perspective on Connecting with the Legal Blogosphere
09-16-2010
Philadelphia Bar Association Aramark Tower 1101 Market Street, 11th Floor Conference Center Philadelphia, PA
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Beyond the Resume: Establishing and Managing Your Personal Brand James Staples, Chief Marketing Officer, Cozen O'Connor, and Marty McLaughlin, Founder, Mosaic Partners
09-28-2010
1900 Market Street Philadelphia, PA
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  News and Announcements

2009-2010 Meeting Schedule
We've got a wonderful line-up of new programs for the upcoming year.  We hope you will join us for as many as possible. 

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Want to sponsor our meetings and get your message to 300+ members of the legal marketing community?
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DVLFMG Thanks Legal Internet Solutions Incorporated (LISI) for Development of Web Site
Jason P. Lisi donated the services of his company to create this Web site.

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PROGRAM POSTPONED Client Interviews: What they will do for your firm.

Date of event: 6-29-2010

DUE TO A FAMILY EMERGENCY, OUR SPEAKER HAS HAD TO POSTPONE THE JUNE 29 PROGRAM.  LOOK FOR A NEW DATE AS PART OF THE 2010-2011 SCHEDULE.

Client Interviews:  What They Will Do for Your Firm!

The client feedback process is an expression of the value of the client relationship to the law firm and so creates tremendous goodwill. The learning from this process can form the basis for training in and institutionalizing client service standards throughout the firm. Third party independent interviews provide firms with a candid, rich and deep understanding of their clients.

This program will demonstrate the ins and outs of client service interviews through discussion and role play. You’ll have a chance to ask all the questions you have about the process and why it’s so important to law firms.

Our Speaker

Martha E. Candiello, Esq. is the principal of ClientBridge LLC™ and an expert in relationships between law firms and their clients.  She has conducted extensive interviews of law firm clients in many industries around the world.  ClientBridge also provides professional development education based on the learnings from client interviews and also works with law schools to deliver programs and education on the skills necessary to transition from law school to law practice.

Marti has more than 25 years experience as a business lawyer, including as a general counsel.  As a lawyer, Marti emphasized pragmatic business and legal judgment, collaborative problem solving, and the development of effective working relationships with clients and with inside and outside professional advisers.

Her experience as a lawyer and as a discerning interviewer make her especially suited to help firms build unique and difficult to replace relationships with their clients.

Marti has published articles in the American Bar Association’s Law Practice Magazine, in Strategies, the national publication of the Legal Marketing Association and The Legal Intelligencer, and been interviewed by NBC 10.  Marti also publishes a newsletter, ClientBridge™News and Notes.

Luncheon Sponsor:

We appreciate the support of Joe Digital, Inc., for this program.

MEET JOE DIGITAL...
Joe Digital, Inc. is a television, new media, and branded content company that helps businesses across virtually every vertical Reach, Entertain, and Retain their target audience. You already know that marketing your firm effectively in the digital age is about educating people with great content and getting that information to them on their terms. Having produced network TV series, branded content, and more online content than any other full service company, we understand the modern maxims of storytelling, how the digital audience chooses to engage, and what it takes to earn their trust.

Law firms are brands and every brand must tell its story. Call us for a happy ending. www.JoeDigital.com
Resources

BTI: Winning the Value War; PowerPoint
04-27-2010
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West Monroe Partners: Measuring ROI PowerPoint, March 2010
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Behind and Beyond "What's Hot and What's Not" December 2009 Presentation by Robert Denney
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The Client Development Equation Darryl Cross, VP, Lexis/Nexis
10-27-2009
This PowerPoint explains the "Client Development Equation," as presented by Darryl Cross at the October meeting.
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The Future of the Legal Profession!
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Sales Lessons Law Firms MUST Learn: Bringing in More Business in 2009 by Bill Flannery
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Philadelphia Area

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Feldman Shepherd Wohlgelernter Tanner Weinstock & Dodig

Position sought -- Public Relations and Marketing

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Telemarketing
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SENIOR BUSINESS DEVELOPMENT EXECUTIVE
PITTSBURGH

Executive and Marketing Assistant
Legal Internet Solutions Incorporated

Marketing Coordinator
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Young Conaway Stargatt & Taylor, LLP

Freelance Wordsmith

       
 
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