Upcoming Events

Controlling the Conversation: Online Reputation Management for Lawyers and Law Firms
01-15-2020
Pepper Hamilton LLP, 3000 Two Logan Square, 18th and Arch Streets, Philadelphia, PA 19103
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Welcome to the Delaware Valley Law Firm Marketing Group. Planning is underway for our 2019-20 program year. Please let us know if you have suggestions for program topics and speakers. Contact a member of our Steering Committee with your ideas. Our website features job listings from local firms. Check it regularly for new job opportunities. If your firm would like to host a program, please contact Stacy West Clark. Are you a vendor to the legal community? Want to sponsor one of our our meetings and get your message to 400+ members of the legal marketing community? If so, please contact Stacy West Clark. Thank you for your support!
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Controlling the Conversation: Online Reputation Management for Lawyers and Law Firms

Date of event: 1-15-2020
Time of event: 12:00 noon
Location of event: Pepper Hamilton LLP, 3000 Two Logan Square, 18th and Arch Streets, Philadelphia, PA 19103

Click here to register.

Controlling the Conversation: Online Reputation Management for Lawyers and Law Firms

88% of consumers are influenced by online reviews. Do you know what people are saying about your firm?

It is well known how important it is for attorneys and law firms to have an online presence -- from a professional website to social media platforms. With more and more websites offering opportunities for the public to leave reviews and ratings, online reputation management is an essential part of managing attorneys’ and law firms’ online presence. These online tools can be a powerful marketing device by helping consumers find your firm, but they can also be used by dissatisfied or disgruntled users. 

In this program, we will learn:

  • Where and how to monitor your online presence
  • Strategies for proactively managing your online presence
  • How to get and enhance positive reviews
  • How to manage negative reviews
  • How to leverage your reputation to generate qualified leads

Attendees of this program will leave armed with knowledge they need to confidently manage the online reputation of their law firm and lawyers. We look forward to seeing you on January 15.

About Our Speaker


Lance Bachmann is president of 1SEO.com I.T. Support & Digital Agency, a leading digital marketing agency with offices in Bucks County, PA, and Salt Lake City, UT. He is a former vice president of AT&T, and was also the first employee at YellowPages.com, where he went on to manage more than 780 employees across the country.

As an expert in digital marketing, Lance’s agency has more than 500 clients and has grown to more than 100 employees in less than a decade. His clients range from small businesses in the greater Philadelphia and Bucks County area to Fortune 500 and national companies. His firm has won numerous digital marketing awards and garnered much recognition for their achievements, such as being named a Google Premier Partner, Facebook Marketing Partner, and Bing Elite Agency. 1SEO.com Digital Agency has also made several appearances on the Inc. 5000 list, and they took home US Search Awards each of the last two years.

Lance speaks at events, both large and small, across the country, and shares his insights about the digital marketing industry. He has appeared at Ungagged, US Search Awards, Rocks Digital, Affiliate Summit, Philly Tech Week, JD Power, Digital Dealer, and more.

 

 



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Resources

Mindfulness for the Busy Attorney
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The Depth of Marketing: A Rebranding Case Study by Burkey Belser
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Fueling Performance and Potential Using Talent Analytics
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Technology Across the Law Firm: New ways to expand your reach
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New ABA Model Ethics Rules: What Legal Marketers Need to Know About the Changes to the ABA Model Rules
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Client Feedback: What you don’t know can hurt you!
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Are Your Lawyers Introverts or Extroverts? Marketing Success with Both Types
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